As a college football fan, I’ve done my fair share of complaining about BCS rankings; how they’re determined, what they mean and whether or not a play-off system would be better. And if it’s that hard to statistically quantify a game of statistics (yards, touchdowns, field goals, sacks, turn-overs, strength of schedule), how hard is it to rank a design firm; a process that is no doubt much more qualitative?
There are many publications that rank architecture and design firms and most of them focus on one thing: profitability. Formulas involving total revenue, numbers of projects and numbers of employees produce a numerical hierarchy of firms. It’s easier for larger firms to rank higher, based on sheer volume of work alone.
But, there is a ranking out there that is a little different. The Architect 50 has a mission to reward accomplishment according to the broadest possible criteria. This is important, because it’s often the intangible attributes of a firm and its beliefs that really make it special; a place where employees and clients alike want to bring their work. By judging firms on profitability, sustainability and design excellence/philanthropy, the Architect 50 list becomes a true celebration of the best in architecture and design firms.
Scoring high in sustainability (17th) and design excellence/philanthropy (17th) and taking the 40th spot overall, Little is proud to be a part of this inspiring list.
I suppose that in spite of my BCS grumblings, as a Georgia Bulldog, I’m also proud to be in the college football conference that has produced the national champion for the last six years. Here’s to seven!